Top Social Networking Apps on Unified Platform in Nigeria Q1 2025

In the first quarter of 2025, the social networking landscape in Nigeria saw significant activity on a unified platform, combining insights from both iOS and Android. Here’s a look at the performance of the top five apps based on data from Sensor Tower.

Telegram Messenger experienced fluctuations in weekly revenue, starting at approximately $36K and ending the quarter around $25K. Downloads saw a dip mid-quarter but rebounded to about 140K by the end of March. Active users remained relatively stable, peaking at 21.8M early in the quarter.

Vyke: Second Phone Number saw its revenue peak at $10.7K in late February. Downloads started strong in January but gradually decreased, closing at just under 3K weekly downloads. Active users showed a steady growth, ending at 44K.

Dingtone: Phone Calls + Texts maintained a consistent weekly revenue, peaking at $11.4K. Downloads varied, reaching a high of 9.8K mid-March, while active users showed a slight upward trend, finishing near 36K.

BIGO LIVE-Live Stream, Go Live displayed a progressive increase in revenue, peaking at $5.7K by the end of March. Downloads increased steadily, reaching 37K in the final week, with active users growing steadily, closing at around 385K.

Facebook maintained a steady revenue flow, peaking at $12.1K in late February. Weekly downloads remained robust, peaking at nearly 390K in early January. Active users remained stable throughout the quarter, hovering around 27M.

For more detailed insights and data, visit Sensor Tower's website.